According to william pitt, texting is a VERY popular way for people to communicate. Texting about real estate might just be more common than you would think.

If you will like to start selling to and use the slang, At the Office of The Embark PM Property Management Consultant they have a few experts who want nothing more than for their clients’ properties to succeed. They would love meet with you if that is something that interests you so give them a call now!

Showcase IDX is ideal for those real estate agents, brokers, and teams that want to grow their business with the right tools for it.

Following are a few key acronyms people use to talk about their home purchase or sale via SMS:

• NP: Not Pre-Approved
• SMH: SO Much House!
• WTF: What a Terrible Floorplan
• BRB: Backyard Ready for Barbecues
• IDC: Immaculate Downtown Condominium
• IMHO: I Might Hit the Open
• WYD: Where’s Your Disclosure?
• LMAO: Let’s Make An Offer!

So, let’s break these down a little bit.

NP – Not Pre-Approved – This is not a good idea. One of the very first things you should do when purchasing a home is to contact a trusted mortgage advisor. We can certainly help point you in the right direction! You can also get some wonderful property in Marbella as it’s a fabulous area, see this Marbella Golden Mile beachfront house for sale as an example as you can easily see there just how good it is.

SMH – So Much House! Have you outgrown your current home? We can certainly help find something that is a better fit. Maybe your current home is too large? It’s easy to sell and “rightsize” your situation!

WTF – What A Terrible Floorplan. Don’t overlook the importance of a great floorplan. A bad layout can be difficult to sell or costly to renovate. We are happy to help you make good decisions here!

BRB – Backyard Ready for Barbeques – A great backyard can be a wonderful selling point! Personally, I like my smoker, but BRS just sounded kind of weird.

IDC – Immaculate Downtown Condominium – People love just about anything that is immaculate. We have seen all kinds of people from baby boomers to millennials look to the convenience of condos in downtown areas.

IMHO – I Might Hit the Open. OK, window shopping can be great. Put on a baseball hat and some shades and prepare to use a fake name when the open house agent asks you to sign in at their open. Just make sure to grab a cookie and some punch while you look…

WYD – Where’s Your Disclosure? This one is so true. Don’t let some smooth talking “flipper” try to tell you that he or she has no information about the home they are selling. This one is serious, folks. Disclosure is a law…

LMAO – Let’s Make An Offer!  Seriously! What are you waiting for? If you are renting, if you are in a home that you have outgrown, if you are in a home that is more than what you currently want or need, just give us a call. OR a text! We are always happy to help! You can visit http://lowcountryrealestate.com/buying.html for more information.

Parents: Are Your Kids Texting About Real Estate?

I know that little Johnny or sweet Suzy are glued to their phones for countless hours of the day, and I know they are texting their friends about anything under the sun. As a really good parent, I am certain that you are watching what they say to their friends. Please know that if you see any of these messages on their phone, they might be trying to tell you something. If it is clearly time for you move, just call / text at 602-803-6425 and LMAO!

As always, we are here to help!

Ah, millennials… People love to talk about them and they always seem to be trying to figure out what they are going to do next.

Apparently, one of their next moves is to pick the names of their children based on available domain names. When I saw the article a couple of days ago, I kind of chuckled and thought of my own obsession with domain names. I happen to own dozens (and dozens) of domain names. Heck, I have owned my own name as a domain name for more than 20 years. So, yeah, I bought it at about the time most of these new parents were in diapers. And, yes… I own the domain names for each of my children. I guess I was in on this trend way before my time. 🙂

According to the research, as many as one in five (20 percent) millennial parents said they changed or seriously considered changing their baby’s name based on what domain names were free at the time. – brobible

Please don’t ask me how I found this article on Brobible… Ok, it was in a news feed. I swear, man.

Their study shows a much larger percentage of millennial parents picking the name of their child based on available domain names than the older and wiser Gen X parents. The article also says that “48 percent of millennials believe it’s important for their child to have an online presence early in life, compared to just 27 percent of Gen X respondents.”

I wonder what the online presence of millennial children will look like. I wonder what their social network of choice will be. I wonder if a standalone website will be more, or less, common for the youth of today. Personally, I have “always” felt that it is a good idea for people to “own their own content.” Social networks come and social networks go. Yesterday’s Twitter, tomorrow’s Facebook, etc. There will be new, shinier objects in the future. I guarantee it.

Heck, I have teenagers. They don’t read email. They watch videos, they Snap, they text, they have a much different digital life than I do. We communicate in different ways than I did with my parents. One of the reasons why I bought their domain names when they were born was the fact that I believed it to be a small investment in something they could put to use in the future.

The top two reasons parents said they created a website include for future job searching (48 percent) and college application (47 percent) purposes.

Some parents (37 percent) believe personal websites will take the place of social media, and created a website with this in mind.

Millennials seem to have many reasons for wanting to own their domain names: From wanting to create a digital baby book, to teaching kids how to build websites, showing them what should and shouldn’t be shared online, and for using their own site to apply for college. The reasons seem to be many and they seem to have long term goals.

I’m sure people in our industry will continue to try to predict what is next for millennials and for the market in general. I’m also sure I’ll continue to hang onto my own domain name(s) for a long time.

Marketing Like a Millennial:

While it’s not exactly the same as buying the domain name of my children, we currently buy the domain names of homes we have for sale. Maybe we should start offering the sites to people as their own personal nostalgic website?

So, what’s in a (domain) name? Quite a bit, actually…

This information about a new social sharing tool is for REALTOR® members using the FlexMLS system via the Arizona Regional Multiple Listing Service. It is not something the public has access to, but it is another way for the Papamoa real estate agents to share property information with potential home buyers and sellers.

**Update: As per ARMLS, there has been a delay in the launch of the new social media / sharing feature. They said in an email – “The new launch date has not been set, but we will update everyone pre-launch.”

As of Thursday, Jan 11th, a new social media sharing button in ARMLS will allow real estate agents to more easily share listing information to Facebook, Twitter and via new email and permalink options. The new “Share” button will be placed towards the top of the FlexMLS Dashboard. This will allow an agent to send a link directly from the search results within their existing dashboard.

Once the search is completed, the agent will click the share button and will be given 4 sharing options. If Facebook is chosen, I believe you will have an option to log in to a personal or a business Facebook page. All links are live but will expire after 30 days. Links created withing the social sharing tool will update as the status of the listing changes.

The recommendation is to keep the post simple. Up to 200 characters are allowed, per ARMLS.

The ARMLS Social Sharing FAQ page brings up a few questions that have been talked about a lot on this blog over the years. IDX and listing syndication.

If the listing has been “Opted Out” so that it does not show on the internet, the listing will not be available in the shared link. I’m not sure why people choose to opt out from having their homes displayed on the web, but whatever…

There are many ways to effectively share listing information on the internet. While some people think it is best to own and control their content and messaging, others just want to quickly get their homes in front of an audience. This new social sharing tool looks like it will be a great way to do that.

We often see people share links to a Zillow or Realtor.com page where the consumer may be shown information from other agents who have paid one of the big portals for placement. Personally, I scratch my head when I see other agents doing this. I believe that this new sharing tool from ARMLS is a good idea for agents who might not have the ability or the “time” to build their own web presence.

Here’s a sample of a tweet we shared showing one of our listings. I happen to think it is worthwhile to build a web page for our listings so that we are not sharing our space with other agents. Once the new social sharing tool is available, I’m looking forward to playing around with it to see if we feel like it adds value to how we typically market our listings.

https://twitter.com/phxREguy/status/923576473167872000

In our world, REALTOR branding is kind of a big deal.

There’s a ton of ways for agents and brokerages to build their brand. Not all of these ways are awesome.

Thankfully, our friends at the Arizona Regional Multiple Listing Service and the Arizona Association of REALTORS know it is an important topic, as well. These two organizations have teamed up to bring us some awesome speakers to discuss current trends in innovative branding and marketing.

We’ll hear from industry / marketing rock stars Jeff Turner, Debra Trappen, Katie Lance and Seth Price. Their combined knowledge of branding and marketing in the real estate business is going to be VERY valuable for any agent or broker to learn.

Thanks to our friends at ARMLS and at the AAR, this is a FREE event! Yes, really.

I don’t care how smart you are, how big your brand is or how long you have been in the real estate business, you WILL benefit from hearing these four people speak to you on December 7th. – Nick Bastian

Jeff, Debra, Katie and Seth are some of the best brand builders in our industry. Do yourself a favor and buy what they are selling, listen to what they are saying and read what they are writing.

If you are a REALTOR, log on to the AAR website to sign up for this event. Did I mention that it is free? Yes, it really is free if you register by November 28th.

What: Trends in Innovative Branding and Marketing

When: 12/7/16
8am check in with continental breakfast
8:30am – 12:15 Program speakers
12:15 – 1:15pm Lunch and wrap up with Jeff Turner

Where: Black Canyon Conference Center
9440 N 25th Ave. Phoenix, AZ 85021

If you are an old school nerd like me, follow these guys on Twitter at:
@jeffturner @debra11 @katielance @sethprice

I’ll see you on the 7th…