Happy... Birthday? Brokerageversary? to Thompson's Realty! Four years ago today, Francy and I opened the doors to Thompson's Realty. The grand plan then included hiring one other agent and making a go at what at that time was a horrific national real estate meltdown in one of the hardest hit marketplaces on the planet. Fast forward four years and here we sit with thirty-two agents and 47 straight months of profitability. It's been a pretty wild ride! A wild ride that wouldn't be … [Read more...]
This could be the beginning of the end for small brokerages
"This could be the beginning of the end for small brokerages." Or not. The quote comes from a comment in the Inman News story published yesterday, Howard Hanna invests $1M-plus to enhance real estate listings. That commenter is not alone. Notorious Rob Hahn wrote this piece, Some Thoughts on Zillow's 2011 Results and Howard Hanna (In Which I Declare Peace In Our Time). As always, Rob writes thought-provoking copy. In his piece he announces "The Next Battle Line"... So that … [Read more...]
On Flat Fee “MLS Only” Real Estate Brokerage
This hit the email inbox today. It happens on a quasi-regular basis... Hello, We are selling our loft by owner and we see it is listed on your website, but that it hardly has any pictures - and certainly not the types of pictures that would attract buyers. Is there any chance you could replace the main picture on your website's listing and perhaps add more pictures? I'm attaching some photos of the loft. We like the first photo the best. Thanks, John and Jane Doe (Names obviously changed. My … [Read more...]
The tPREG Manifesto
When Jay and Francy Thompson ran The Phoenix Real Estate Guy, they developed a manifesto. While Dean and Shar worked for the Thompson's they embraced what they were doing. Going forward, all of us at the Phoenix Real Estate Guy will carry on with what they started. Manifesto: man·i·fes·to noun \ËŒma-nÉ™-ˈfes-(ËŒ)tÅ\ : a written statement declaring publicly the intentions, motives, or views of its issuer. Spend any length of time in the real estate industry and you will hear buzz words … [Read more...]
A Peek Inside One Real Estate Brokerage Model
Disclosure: I need to be careful here and not get myself sued or slapped with a Code of Ethics violation. Hence the complete lack of individual and company names. Any exchanges that have taken place via email, Facebook, or smoke signal have been paraphrased. What follows is simply my thoughts on a prevalent real estate brokerage model. I'm not singling out anyone, so please don't ask. Trust me when I say there are a LOT of real estate brokerages that utilize a business model similar to what I'm … [Read more...]
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